Ancient Summeria essays

Old Summeria expositions During the hour of old Egypt there lived numerous human advancements like the Egyptians. One of them being the Sumerians. This human advancement lived in Western Asia in a spot called Sumer. The individuals of Sumer had achieved numerous things, for example, composing, a type of religion, and design. The kind of composing the Sumerians utilized was called Cuneiform significance wedged cuneus. Cuneiform, similar to hieroglyphics was comprised of images and markings. In contrast to the Egyptians however, the Sumerians didnt use papyrus to record their composing since papyrus didn't develop in their condition. Rather they utilized sharp sticks called pointer to make their markings on delicate mud, which would then dry. This strategy had its favorable circumstances on the grounds that the composing would last more and perpetual. Like the Egyptians the Sumerians put stock in polytheism, the confidence in numerous divine beings. These divine beings looked like people and like people, Sumerians accepted that the divine beings at one point experienced human feelings: love, desire, disdain, outrage and lament. They accepted that the divine beings thought their greatest lament was the formation of human life. As a discipline these divine beings would send floods, which would wreck the Sumerians crops. Since the divine beings were capricious the Sumerians made crystal gazing, which helped them foresee what moves the divine beings, were going to make straightaway. Sumerians didn't have confidence in discipline or compensation after death like the Egyptians did they accepted that they Would live in a shadowy under world. The Sumerians had structures of love called ziggurats. Ziggurats took after Egyptian pyramids however were not used to burry individuals. A ziggurat where worked in layer and on the tope layer there was a sparkle in which the individuals of the human progress went to revere the god that they had confidence in. On these ziggurats there were artistic creations of anecdotes about the divine beings themselves. The Sumerians may have been attempting to assemble a scaffold among paradise and earth (Eimen and Rober... <!

Advantages and Disadvantages of Franchising

Favorable circumstances and Disadvantages of Franchising Diversifying Franchising is course of action where one gathering (the franchiser) awards another gathering (the franchisee) the option to utilize exchange name just as certain business frameworks and procedures, to create and advertise great or administration as per certain determination. The franchisee typically pays a one-time establishment expense in addition to a level of deals revenueas eminence, and increases quick name cognizance, attempted and tried items, standard structure and decor,detailed procedure in running and advancing the business, preparing of workers, and progressing help in advancing and overhauling of the items. The franchiser increases fast extension of business and earningsat least capital-cost. Highlight of the establishment is that every purchaser attempts to satisfy the different conditions and necessities of the vender (franchiser), identified with the creation and offer of products and the arrangement of related administrations to buyers. Along these line s, on the planet showcase there are gatherings of organizations joined in a solitary framework under the sponsorship of a significant worldwide company. Its accomplices in the agreement the franchisor gives exhortation on corporate area, chooses hardware, helps in preparing, counsel on the board, and may likewise give budgetary help. This encourages the normalization and unification of items and administrations of the organizations remembered for the arrangement of diversifying gives solidarity on advertise occasions, style and plan, the nature of merchandise and ventures sold the centralization of acquirement related reserve funds (and the extra advantage to the franchisor). Points of interest of diversifying mode are following (Kotler, 2002, p. 377): Rapid development of deals showcases, the increment in deals volume and the regional extension of the business Absence of the expense of the vertically-incorporated system the board (decrease of work force costs) A lower level of own capital venture Lift the glory of the organization and its trademark, acknowledgment from the clients, expanded trust in the quality and scope of items a solitary organization Income from the offer of the permit and leasing land establishment and hardware Profit from loaning openings franchisees and lessening the hour of turnover. Detriments of diversifying mode are following (Kotler, 2002, p. 377): The probability of a littler piece of the benefits from the establishment business than on their own Low notoriety of one of the establishments without appropriate quality control can influence the notoriety of the firm; Difficulty in controlling the unwavering quality of monetary detailing franchisee The franchisor is setting up a potential rival notwithstanding franchisee organization Joint endeavors Joint endeavors are frequently made for access to outside business sectors, company’s choice to collaborate with their remote accomplice, sharing possession and power over the exerc ises of the organization. In world practice, there are numerous instances of notable relationship of firms and partnerships to tap new markets and addition upper hand. Production of a joint endeavor might be the favored technique for access to outside business sectors for the accompanying reasons: 1. In the event that the organization comes up short on the money related, innovative, administrative and different assets for self-advancement in outside business sectors 2. On the off chance that the administration doesn't admit to its market outside organizations or auxiliaries without the interest of nearby capital for some political or monetary reasons; 3. At the point when the organization, for financial reasons, collaborate with a remote organization for the joint creation, the offer of which will give the organization higher benefits because of the minimal effort of utilization of nearby assets (work, crude materials, and so on.)

Beaver Nation

Beaver Nation Friday night I went down the river to the annual MIT- Harvard men’s basketball game. Harvard is an NCAA Division I program and we are DIII, so it’s rare that we directly compete with them. As a result, it’s quite the event: Shot of the MIT crowd, courtesy of Maude Gull ‘19 Women’s basketball team turning up strong! If “athletics” isn’t the first word that comes to mind when think of MIT I don’t blame you. In some ways, it’s exactly what you would expect: MIT has produced more Academic All- Americans than any other DIII university. We call ourselves the Engineers. Our fight song references U- substitution. Really, everything I’m trying to say is pretty well-summarized around the first minute of this video: To be honest, from the outside looking in, it may appear strange that MIT even entertains that idea of having an athletics program. It seems like students should be more focused on activities like winning Nobel prizes and doing math or whatever. Doing math or whatever And I won’t regale you with tales of the workload or the sleepless nights, but let’s just say that time is a valuable resource here. That’s why it’s a bit surprising to hear that 20 percent of the undergraduate population at MIT plays a varsity sport. We have one of the largest collegiate athletics programs in the world. Just this weekend alone, five teams are competing in their respective NCAA tournaments- congrats to men’s and women’s cross-country, and women’s soccer, field hockey, and volleyball!!! So what’s it like, being a student-athlete in a place where the “student” part is so heavily emphasized? There’s a lot of ways to answer that, but I think the most important thing I can say is, in my 3 years on campus, I have never had to sacrifice academics for athletics, and very rarely the opposite, either. A big factor is that MIT has this amazing policy where no classes, recitations, etc. are allowed to be scheduled from 5-7 PM. That way all teams can hold practice at the same time everyday, without worrying about academic and sports schedules conflicting. Every now and then you can still get hit with the dreaded “Class Sandwich”, with academic commitments ending at 5 and starting at 7. Still, I can’t complain. I know how lucky we are to have this window at all. This is the only exception that MIT makes for athletics. Despite what may happen at other schools, MIT does not admit students just because they have a sweet jump shot, and they also don’t give athletic scholarships. So what motivates the athletes here? That is something you can’t measure in wins or awards or NCAA appearances. Clearly we aren’t in this for the fame- have you ever flipped on ESPN and seen Tim the Beaver on a jersey? Tim, our not-particularly-intimidating mascot The only explanation that makes sense is that the student-athletes really, truly love what they do, and who they do it with. I know the feeling of having a longgggg day of class, and preparing for a longgggg night of studying, and then being able to drop all of that and head to practice for a few hours to play the sport I love. There’s nothing better. On top of the game itself, at some point your teammates cross a line and become family. Having moved 3,000 miles to an unfamiliar city, I can’t tell you how much this means to me. Immediately having a group of friends with shared interests, classes, and work ethics is invaluable. So maybe next time you think of MIT, the first word that comes to mind… still isn’t “athletics”. That’s fine. Just know that every day here at 5 pm, the labs and lecture halls empty, and the courts and fields and pools fill up with athletes, who for two glorious hours aren’t nerds anymore- they’re Engineers. Roll Tech! Post Tagged #NCAA #photography

The Second American Revolution - 901 Words

The Second American Revolution Thesis Statement â€Å"The Civil War may also be termed as the second American Revolution in terms of the political, social and economic changes that occurred during the war† Introduction American Civil War was fought between 1861 and 1865. The war began because President Abraham Lincoln, elected in 1860, was very persistent on preserving the Union, which was threatened by the issue of slavery. The North was growing rapidly in wealth and population, and it was clear to the Southern slave states that the North would eventually be strong enough to carry a constitutional amendment abolishing slavery (Faust, p. 995). The Republican Party had been formed in 1854 to oppose slavery. Consequently, when Lincoln†¦show more content†¦However, the final victory was for the people of south. . North was dependent on the south because the major crops such as tobacco, sugar cane, cotton and rice were produced in South. One major change was the success of the industrial capitalist in capturing and using the state for the purpose of strengthening their economic position (Ford, p. 518). The changes in the tariff, public land, banking, railroad, and contract labor legislation were the major indicators of the economic revolution. Prohibition on trafficking and abolishment of slavery were other revolutionary changes during the war. This war was a fight for the right of freedom. The southern democrats were in favor of slavery, whereas the northern party was against it (Johnny, p.54). However, the victory of Abraham Lincoln brought freedom to the estate and created the concept of equal rights for the black slaves. The concept of equal rights was promoted with three major amendments in the U.S. constitution providing same opportunities and voting rights to the black and whites. The Reconstruction Acts, which were also a significant part of this fight, made the South give equal political rights to blacks. The main objective of this act was to guarantee equal social and political rights of the freed slaves. The gradual disappearance of the institution in the northern states created many supporters of slavery for fear that the growing influence ofShow MoreRelatedThe Second American Revolution891 Words   |  4 PagesThe Second American Revolution Thesis Statement â€Å"The Civil War may also be termed as the second American Revolution in terms of the political, social and economic changes that occurred during the war† Introduction American Civil War was fought between 1861 and 1865. The war began because President Abraham Lincoln, elected in 1860, was very persistent on preserving the Union, which was threatened by the issue of slavery. The North was growing rapidly in wealth and population, and it was clear toRead MoreKentucky And The Second American Revolution Essay2385 Words   |  10 PagesTitle: Kentucky the Second American Revolution The War of 1812 Author: Hammack, James Walla Pages: 112 Sophie Ratliff World History 2nd Period The first thing that started the events leading up to the war was the attainment of William Pitt to power in England in April 1804. It marked the beginning of a new and uncompromising British attitude toward neutrals that soon led to a crisis in Anglo-American relations. Next, Pitt took office and this caused the British to send naval officers to AmericaRead MoreAbraham Lincoln And The Second American Revolution957 Words   |  4 PagesAbraham Lincoln and the Second American Revolution â€Å"Abraham Lincoln and The Second American Revolution†, written by James M. McPherson, one of America’s historians. McPherson has also written,† Battle Cry of Freedom: The Civil War Era†, â€Å"Tried by War: Abraham Lincoln as Commander-in-Chief†, â€Å"Crossroads of Freedom: Antietam† and many other history related books. â€Å"Abraham Lincoln and The Second American Revolution† consists of seven essays throughout on important themes in American history and unusualRead MoreCivil War as the Second American Revolution Essay965 Words   |  4 PagesThe Civil War could easily be seen as the second American Revolution considering it brought about significant change in history in the political, social, and economic aspects. Prior to the civil war, there had been a policy of slavery in the South which was a main cause of the conflict between the Union and the Confederacy. In the post-war period, slavery had been abolished which brought ab out much change in not only the social but economic aspect as well. There are many points from which the CivilRead MoreThe Civil War: The Second American Revolution? Essay examples1083 Words   |  5 Pageswhat author James M. McPherson discloses to the readers in his book, What They Fought For: 1861-1865, as he credibly recreates the issues and incidents of the civil war through the words of the soldiers themselves. James M. McPherson is a famous American historian, author, and editor that has a fascination with the Civil War. According to Amy Lifson, McPherson’s enthusiasm for the Civil War truly began when he was a graduate student at John Hopkins University, studying the abolitionist that had anRead MoreThe Second American Revolution: Expressions of Canadian Identity in News Coverage at the Outbreak of the United States Civil War1216 Words   |  5 Pagesarticle, â€Å"The Second Revolution†: Expressions of Canadian Identity in News Coverage at the Outbreak of the United States Civil War. Gabrial’s article is about how the Canadian identity was challenged by the American Civil War. In particular, he argues that Canadian identity is significant in five important themes: the importance of British identity, antipathy toward Americanism and suspicion of American democracy, a well-grounded fear of American militarism, a patronizing sympathy for Americans in crisisRead MoreMod ernism : The Age Of Rebellion Essay1228 Words   |  5 Pagesevolved communication joined the modern lifestyle. The second industrial revolution was influential, the amount of progress it brought in the 1920’s gave America the ability to move forward and advance. The second industrial revolution industrialized not only technology, but caused time period called the roaring 20’s in which the average American took advantage of the progresses from the second industrial revolution. Throughout the roaring 20’s, Americans began to think more about life as these rapid changesRead MoreSimilarities Between The French Revolution And American Revolution1067 Words   |  5 PagesThe American Revolution and the French Revolution The late 1700’s was a time for cutting-edge inventions, literary and philosophical achievements, upcoming and rising leaders, and lastly, revolutions. The American revolution took place from 1770 to 1783. The French Revolution began in 1789 and lasted for a decade Both the American and French Revolution occurred at the same time and the citizens were both fighting for freedom from a monarchy, there are many important similarities and differencesRead MoreFrench Revolution: the Solution to Class Inequality1141 Words   |  5 PagesThe French Revolution was one of the most important events that occurred in the history of France. The revolution crumpled the Old Regime and completely transformed the social and political system of France. The people of France sought to establish a more egalitarian society through their newly created Republic. When Enlightenment thinkers such as John Locke, Jean-Jacques Rousseau and Baron de Montesquieu introduced individual liberty, natural rights and equality the ideas of revolution emerged. AsRead MoreThe Enlightenment Ideas Of The American Revolution1423 Words   |  6 PagesWilliam Win Soe World Studies 10 Mr. Key Nov 8. 2017 The Enlightenment’s ideas in the American Revolution People in America were mad and broke. The colonies did not like the idea of paying high taxes to the King of England. In order to show their rage and anger, they did it by not paying taxes. The King of England was frustrated by the colonist s action and send an army to the Americas to sort this problem out. However, the people of America wanted to be free from England, so with the help

A Different History. Poem Essay - 2573 Words

A different History Sujata Bhatt The poem A different History, written by Sujata Bhatt is written post the British colonisation of India. The poem is based on Indian religion and a bit of Greek mythology. The poem talks about different cultures, mainly Indian and the colonisation of India. As Bhatt has experienced three different cultures; the Indian culture, the American culture and the German culture, the poem reflects on the differences in cultures and delves into mainly the Indian culture. The poem explores how the poet has evolved while moving from country to country and even delving into other religions. The poem also deals with conveying Bhatts confusion surrounding her own identity, using many stylistic devices such as†¦show more content†¦The theme of nature is seen here. The theme of religion is also introduced, as this line can be an allusion to the Indian Gods Shiva (who is known as Naga-Dev or snake god) and Hanuman (who played a major role in the Indian epic Ramayan). In another perspec tive Bhatt may be slightly mocking, having been away from her own religion for so long, she may be questioning whether her way of viewing things is indeed the right way. Again the semi-colon indicates a continuation. â€Å"every tree is sacred† In this line Bhatt uses the formal word â€Å"sacred† to create a sense of respect as paper is made from trees and we get books and knowledge from paper. It can also be because trees are considered sacred in the bible. By making reference to the bible, Bhatt has included the Christian religion in the poem causing a clash between it and the aforementioned Indian religion. Again the theme of religion is reinforced. The pace seems to pick up due to the lack of punctuation such as colons, semicolons and full stops. â€Å"and it is a sin to be rude to a book† Not coincidentally Bhatt talks about books which are made from paper. She speaks of how you cannot be insulting towards books because when insulting books you are also insulting the goddess, Sarasvati. Again, you are also insulting knowledge, which Bhatt holds very dear to her having been brought up without much money and being taught to valueShow MoreRelatedThe Border Is A Fight Essay1073 Words   |  5 Pagesmilitarized. In that sense, Michael Wickert presents his idea in a poem form, text named â€Å"The border Is a Fight†, that describes the dramas of a Mexican family that has to cross the border every day in a hope to get a better future. Whereas, Juanita Lopez demonstrates it through an essay that uses personal narratives of the author’s relatives to illustrate her point of view. Therefore, the both authors exploit their point of views using different text forms, and figurative images, like metaphors and personificationRead MoreMinorities Affected By Civil And E qual Rights965 Words   |  4 PagesMinorities Affected by Civil and Equal Rights â€Å"The Times They Are A-Changin† is a lyrical poem written by Bob Dylan. â€Å"The Fear of Losing a Culture’ is an auto-biographical essay written by Richard Rodriguez. Both of these literary works have a shared theme of change and social conflict. However, both works were written at different times in history. There are similarities as well as differences between the two works. The shared theme of change for these two works is the change that is taking placeRead MoreA Critical Appraisal of: Beowulf and Gilgamesh Essay examples1640 Words   |  7 PagesA Critical Appraisal of: Beowulf and Gilgamesh There are many differences and critical comparisons that can be drawn between the epics of Beowulf and Gilgamesh. Both are historical poems which shape their respected culture and both have major social, cultural, and political impacts on the development of western civilization literature and writing. Before any analysis is made, it is vital that some kind of a foundation be established so that a further, in-depth exploration of the complex natureRead MoreFrom the Dark Tower by Countee Cullen and As I Grew Older by Langston Hughes952 Words   |  4 PagesTwo poems titled â€Å"From the Dark Tower† by Countee Cullen and â€Å"As I Grew Older† by Langston Hughes. Both of these poems came from the Harlem Renaissance Era and they deal with the hard times African Americans faced in society beginning during the 1920’s. Hughes and Cullen put together these ideas in two different methods; however, the underlying messages were very alike. ​When I first read the poems, I noticed how both of the speakers found the tremendous challenges all African Americans had goneRead MoreEssay on Black Arts Movement1626 Words   |  7 PagesArts Movement called for an explicit connection between art and politics (Smith). This movement created the most prevalent era in black art history by taking stereotypes and racism and turning it into artistic value. This connection between black art and politics was first made clear in a great essay written by Larry Neal in the summer of 1968. This essay illustrated the Black Arts Movements manifesto or plan. Neal wrote: The Black Arts Movement is radically opposed to any concept of the artistRead MoreBlack Arts Movement Essay1606 Words   |  7 PagesArts Movement called for an explicit connection between art and politics (Smith). This movement created the most prevalent era in black art history by taking stereotypes and racism and turning it into artistic value. This connection between black art and politics was first made clear in a great essay written by Larry Neal in the summer of 1968. This essay illustrated the Black Arts Movements manifesto or plan. Neal wrote: The Black Arts Movement is radically opposed to any concept of the artistRead MoreEssay about The Unity Of The Mind And Body1748 Words   |  7 Pagesworks of other great thinkers of history. Additionally, Montaigne declares imagination to be the impetus for the downfall of the body. Conversely, Donne argues that a mind groomed in imagination is the proper mode of finding bodily health. In their writings, both Montaigne and Donne are seeking a unity between the mind and the body. By comparing Montaignes Essays and the poetry of Donne, it is evident that the means for unifying the mind and body can vary for different people.   Ã‚  Ã‚  Ã‚  Ã‚  Montaignes generalRead MoreCharles Baudelaire Critique Essay614 Words   |  3 Pagesaddictions. He seemed to dwell in his own problems and self-pity (p. 93). nbsp;nbsp;nbsp;nbsp;nbsp;In the poem â€Å"The Dog and the Scent Bottle† there are examples of his self-regard. This poem explained how his life went up and down and all the problems he had to overcome. It is noted to be â€Å"garbage† and was rejected (as he was in life). Another example of his vulgar techniques is found in the poem â€Å"Carrion†. His idea of transgressed existence is interpreted through a rotting carcass of what appears ofRead MoreIn The Years Before Abraham Lincoln Was Elected The Sixteenth1535 Words   |  7 PagesHeart† Poe’s macabre theme has made countries shiver in anticipation when they read them. However, aside from his short stories, one of Poe’s greatest masterpieces is his famed poem â€Å"The Raven†. The poem itself is unique, as Poe wrote it to incorporate the theme of grief and unyielding love all the way until the very end of the poem. The story is about a young man who grieves the recent loss of his love. One stormy night, a raven flies into his home and, as the young man argues with the raven as if itRead MoreThe Truth Behind The Myth1471 Words   |  6 Pagesbeing indispensable when trying to understand the past. Many scholars have spent great lengths of time studying and interpreting the different works that have come to be most identified as Greek literature. In many of these works they can be looked at as having fairytale-like qualities in the way that magic and folklore is intertwined into historical perspectives. History plays an important role in greek literature, it breathes life into stories that have come to be so widely read and known, that the

Predicitve Analytics Free Essays

string(40) " in order to avoid unplanned down time\." A secondary research paper on Predictive analytics; which is a mix of tools and techniques that support organizations to identify probability in data that can be used find out the future outcomes. The scope this study Is to identify the potential of predictive analytics to leverage advertising, marketing campaign and business development Initiatives thereby understanding the customer behavior. Customer preferences, change, attitudes, purchase behaviors and attaining a high degree of inference in their decisions about what to do differently for each segment, as potential moves have been â€Å"pre-tested. We will write a custom essay sample on Predicitve Analytics or any similar topic only for you Order Now † effective Marketing Satellites + Higher Conversions = More Revenue = Growth Success! In a tough competitive global marketplace, to have desired return on the marketing initiatives bib organizations are looking forward to have new avenues which could help them to make a better understand about their customer preferences, change, attitudes, purchase behaviors. Earlier the research was archeological, looking at past customer choices and behavior. With the advent f a third-generation approach called predictive segmentation; BIB markets are able to resolve the challenges and take a competitive advantage. It Is a mix of tools and find out the future outcomes. It helps to tune insights about exactly which elements of the service or product offer actually drive customer behavior and thereby giving a high degree of confidence in their decisions about what to do differently for each segment, because potential moves have been â€Å"pre-tested. Predictive analytics technology Incorporates data collection, statistics, modeling and deployment capabilities, and drives the entire segmentation process, room gathering customer information at every interaction to analyzing the data and providing specific, real-time recommendations on the best action to take at a particular time, with a particular customer. The result is more effective customer relationshi p management strategies, including advertising and marketing campaigns; upsets and cross-sell Annihilates; and long-term customer loyalty, retention and rewards programs. Current market situation Most BIB companies which tries to get deeper customer understanding and move segmentation beyond traditional way using selects from Industry, size, anemographic views of customers Is not reaching up to the standard. In a top business marketers in the United States, themes pressing concern identified by respondents was â€Å"finding a better way to expand understanding’s their customer needs, market segments, and the key drivers of customer value. Companies which have traditionally relied on technological innovation to attain competitive advantage have come to realize that new technology or new product features are not good enough to attract more customers or increase revenues from existing customers. Major challenges 1 . Sales cycles are long and complex offerings. 2. Competitor’s offerings and strategies shift so quickly that managers cannot reliably compare the impact of changes in a given marketing 3. Customer relationship management systems cannot easily capture the decisions and actions that led to success or failure with any particular account, because such information is largely anecdotal, not quantitative. The following table represents some examples of the types of challenges solved by predictive marketing for different types of digital marketers: Benefits or Strategic objectives Attained through Predictive Analysis The predictive approach not only produces forward-looking segments; it also gives users a high degree of confidence in their decisions about what to do differently for each segment. By scientifically testing how customers might respond to future offerings, channels, and pricing; companies know how to reach the right customer with the right offer at the right time, through the right channel. 1. Compete – Secure the Most Powerful and Unique Competitive Stronghold A predictive model distinguishes the micro segments of customers who choose your company from those who defer or defect to a competitor. In this way, your organization identifies exactly where your competitor falls short, its weakness. 2. Grow – Increase Sales and Retain Customers Competitively Each customer is scored for their behaviors like purchases, responses, churn and clicks. These scores drive the enterprise operations across marketing, sales, and customer and help the organization to have competitive advantage Aberdeen group in August 2011 (Predictive Analytics for Sales and Marketing: Seeing Around Corners) found that companies using predictive analytics enjoyed a 75% higher click through rate and a 73% higher sales lift than companies that did not SE this technology. Figure below shows the details of the research conducted among 160 test audiences. Source from:- Aberdeen group in August 2011 -Predictive Analytics for Sales and Marketing: Seeing Around Corners) ranking transactions with a predictive model dramatically boosts fraud detection. 4. Improve – Advance Your Core Business Capacity Competitively Whether offering a service or a product, enterprise’s central function is to produce a nd deliver with increasing effectiveness and efficiency. By way of greater efficiency would be able to overproduces/services at cheaper prices. . Satisfy – Meet Today’s Escalating Consumer Expectations By offering very targeted offers that have more probability of acceptance. Companies are able to accomplish their marketing objectives and set the customer expectation without increasing their marketing staff or budget. Business application of predictive analytics Most of the organization applies predictive analytics to automate operational decisions, across marketing, sales areas and beyond. Choosing the business application of predictive analytics depends on strategic question or type of decision companies choose to automate. Companies run variety of campaigns to accomplish specific goals, such as acquisition, cross-selling, and retention. Predictive analytics creates a range of models, parallel to their business application; table below shows some of the business application and the predictions that companies look forward. Business application: Predictions Customer retention customer defection/churn/attrition Direct marketing customer response Product recommendations what each customer wants/likes Behavior-based advertising which ad customer will click on Email targeting which message customer will respond to Credit scoring debtor risk Insurance pricing and selection applicant response, insured risk Supply chain optimization 1 . Supply chain visibility and cost to serve 2. Demand forecasting Optimization 3. Network optimization: is about analyzing total cost of ownership of a company’s supply chain network. 4. Predictive asset maintenance: improving up times, performance and availability of manufacturing assets by predicting when maintenance or when a new part is required in order to avoid unplanned down time. You read "Predicitve Analytics" in category "Papers" 5. Spend analytics: understanding how much a company is spending on different recruitment categories, with which suppliers, and how a company can optimize their spending across all those categories. Invitational campaign approach In traditional campaign approach markets typically use a few basic selections to identify customer behavior while creating a campaign. It was mainly based on internal company processes, rather than focusing on the needs and preferences of its customers. Response to these types of conventional campaigns is generally lo w often less than one or two percent. Optimizing campaigns with Predetermination In order to optimize marketing campaigns, companies need to be able to answer the four crucial questions like Who should I contact? What should I offer? When should I make the offer? How should I make the offer? Predictive Marketing enables marketers to find the answers quickly, and to create and execute campaigns around this simple but effective process. First, marketing analysts create predictive models; as we have discussed earlier creating models depends on the business application or strategic question in hand companies. These models helps to efficiently find appropriate customers and discover the best timing,channel, and message for each customer. Then, arresters add business information such as contact restrictions, budget guidelines, and campaign objectives. Before sending the campaigns, they verify the projected size and cost of each campaign, as well as the expected response and revenue on each campaign. Finally, the marketers execute the approved campaigns. Select the right audience Using the model campaigner decides the right customer segments to send out the campaign; deciding the target segment using the model typically reduces campaign costs by 25 to 40 percent, while maintaining or even increasing response rate. Select the right channel At this stage of the campaign process, marketers determine how best to contact each customer. By using each customer’s preferred channel, (based on channel preferences and predicted response) companies increase response rates. Select the right time Consumers today have many choices for meeting their needs. That’s why it’s critical to reach customers in a timely manner when their behavior indicates an unmet need or a risk of defection or attrition. Predictive Marketing continually scans customer databases for Just such events, and triggers specific campaigns when a need or risk is detected. Some companies increase the frequency of campaigns to improve the chances of reaching customers at an ideal time. These campaigns target fewer customers, but the customers they do target have a high likelihood of response. When the campaigns are finished, they use Predictive Marketing to compare actual results to the projections, and incorporate information that can improve the effectiveness of future campaigns. This process is accomplished in Predictive Marketing two main modules, the Analytic Center and the Interaction Center anticipate the needs and preferences of individual customers. The Interaction Center s used to create, optimize, and execute campaigns based on the customer needs predicted by models created in the Analytic Center. Together, the Analytic Center and the Interaction center enable companies to answer the â€Å"who, what, when, and how’ of successful campaign marketing. Marketing analysts create predictive models of customer behaviors and preferences in the Analytic Center. The models are then used by marketers to create and optimize campaigns in the Interaction Center. New interaction data is sent back to the Analytic Center to refine and enhance the predictive models. Select the right offer When companies increase the number of campaigns they run, they risk alienating their customers by overloading them with offers. Conventional campaign management tools are not designed to address the potential overlap. Predictive Marketing, however, reduces this risk through a comprehensive campaign optimization process. Predictive Marketing evaluates all of the available campaigns and selects the one that best balances the customer’s likelihood to respond with the profit potential of the campaigns. It also takes into account suppressions and contact restrictions, such as â€Å"do not call† or â€Å"do not contact more Han once every two months. This customer focus, combined with the ability to optimize campaigns around restrictions and preferences, has enabled companies to report a profit increase of between 25 and 50 percent. As companies transition from large, unfocused marketing campaigns to highly targeted, event- based campaigns across multiple channels, their mar keting departments go through several stages Predictive Marketing enables companies to run more effective campaigns at each stage of the transition. Stage 1: Right customer 2: Right channel 3: Right time 4: Right offer 1 . Objective Select the targeted customers For each campaign Select the best channel for each customer Contact each customer at right time Select the best offers for each customer 2. Enabling technology Predictive analytics Channel optimization Event marketing Campaign optimization 3. Strategy Predict who is likely to respond to a campaign and balance that information with against expected revenue Balance each customers channel preference against triggers to select customers Balance the customers likelihood to respond against the profit potential of each campaign 4. Benefit 25 – 40% reduction in direct marketing cost Decreased cost of Interaction Up to double the response to marketing campaigns 25 – 50% profit increase Assessing the impact of campaign decisions After marketers create campaigns, Predictive Marketing eliminates the guesswork of determining which ones to run. This helps marketers know in advance which campaigns are likely to be the most successful at reaching a specific goal, such as retaining at-risk customers or selling a particular product. It also shows which campaigns are not likely to be profitable. By running only the campaigns that have the greatest potential for success, companies achieve positive financial results. Monitoring and improving campaigns Feedback from campaigns enables the marketing department to measure the actual results of campaigns, as well as adjust in-progress campaigns when the initial results are not as positive as expected. Predictive Marketing stores all campaign interaction information, such as the offer made, the campaign used to make the offer, and the models used in the campaign. This enables users to monitor: Campaign-level performance, such as actual response versus expected response, so users can see which segments and groups performed well Customer performance, such as customer profitability, cross-sell ratios, and attrition risk Channel performance, such as expected load on a channel versus planned load, and channel effectiveness for each campaign Predictive model performance, assess which models to continue to use and which to revise or refine. Predictive Marketing uses data from recent campaigns to further refine its models. By tracking the performance of models and campaigns, companies create a â€Å"feedback loop† of information and refinement that enables them to create even more effective campaigns and achieve progressively better results. Integrating with social media Companies are making a transition from a method of listing to engaging in order to capture more value from social media. Among the wide network of customers, predictive analysis helps business to plan it strategically to maximize the value of their social media interaction. Using techniques from data mining and text mining, predictive analytics lets you analyses at historical patterns and make predictions about future behavior for specific individuals. By taking customer data that you hold internally and adding what people have said and done, you can map out what people are likely to do and engage them accordingly. Enhance social media efforts with predictive analytics If you’ve got a social media game plan for monitoring feedback and engaging customers, consider adding predictive analytics to help you respond to customers in more proactive, targeted ways. As an example, by classifying sentiment (customer’s opinion, comments, suggestions or thoughts about the product) in social media data and tying that to customer data, you can predict people who are likely to be favorable prospects with special messages or offers. Here’s one way you can get started: 1 . Capture 1,000 comments in the social media sites you monitor. You’ll need to determine who to respond to, and how. 2. As its not feasible to respond to all comments, you can use text mining to classify sentiment, and based on the results; follow a 3-pronged response strategy: Send thank yoga’s to positive comments – reinforce the relationship. Ignore comments with negative sentiment below a certain threshold – in some cases; it’s more effective to focus on more receptive customers. For those in between, send an invitation to engage via one-on-one social interaction with a support or sales representative. You can engage customers â€Å"in social† through outworks such as Twitter, Linked or direct them to your online email portal or phone bank. 3. Next, you’ll want to measure the effectiveness of your response strategy. After planning your responses, test different messages (A/B testing) for each response type to gauge effectiveness, analyze and understand response rates, and refine your messaging. This testing will inform the engagement strategy you deploy going forward. Adding predictive analytics to your social media efforts lets you capture more value sand ultimately, it can help you gain a deeper understanding of your customers o more effectively engage them, increasing retention and loyalty A Microscopic and Telescopic View of Your Data Predictive analytics employs both a microscopic and telescopic view of data allowing organizations to see and analyze the minute details of a business, and to peer into the future. Traditional Bal was limited only to create assumptions and find statistical patterns to those assumptions. Predictive analytics go beyond those assumptions to discover previously unknown data; it then looks for patterns and associations anywhere and everywhere between seemingly disparate information. Predictive Analytics-The Future Business Intelligence The market is witnessing an unprecedented shift in business intelligence (81), largely because of technological innovation and increasing business needs. The latest shift in the Bal market is the move from traditional analytics to predictive analytics. Although predictive analytics belongs to the Bal family, it is emerging as a distinct new software sector. Analytical tools enable greater transparency, and can find and analyze past and present trends, as well as the hidden nature of data. However, past and present insight and trend information are not enough to be nominative in business. Business organizations need to know more about the future, and in particular, about future trends, patterns, and customer behavior in order to predictive analytics to forecast future trends in customer behavior, buying patterns, and who is coming into and leaving the market and why. Traditional analytical tools claim to have a real 3600 view of the enterprise or business, but they analyze only historical data, data about what has already happened. Traditional analytics help gain insight for what was right and what went wrong in decision-making. Today’s tools merely provide rear view analysis. However, one cannot change the past, but one can prepare better for the future and decision makers want to see the predictable future, control it, and take actions today to attain tomorrow’s goals. Case study Let’s use the example of a credit card company operating a customer loyalty program to describe the application of predictive analytics. Credit card companies try to retain their existing customers through loyalty programs. The challenge is predicting the loss of customer. In an ideal world, a company can look into the future and take appropriate action before customers switch to competitor companies. In this case, one can build a predictive model employing three predictors: frequency of use, personal financial situations, and lower annual percentage rate (PAR) offered by competitors. The combination of these predictors creates a predictive model, which works to find patterns and associations. This predictive model can be applied to customers who are would be using their cards less frequently. Predictive analytics would classify these less frequent users differently than the regular users. It would then find the pattern of card usage for this group and predict a probable outcome. The predictive model could identify patterns between card usage; changes in one’s personal financial situation; and the lower PAR offered by competitors. In this situation, the predictive analytics model can help the company to identify who are those unsatisfied customers. As a result, companies can respond in a timely manner to keep those clients loyal by offering them attractive promotional services to sway them away from switching to a competitor. Predictive analytics could also help organizations, such as government agencies, banks, immigration departments, video clubs etc. Achieve their business aims by using internal and external data. Conclusion It was found that with the help of predictive analysis, organization were able to resolve one of greatest challenge faced in business organization (to find out the customer expectation, needs, key drivers of customer value and market segments) by way of analyzing transactional and other data to predict the likelihood that customer segments will respond to marketing messages. Predictive analytics enables marketers to understand the key factors that drive customer value and loyalty, and attract more customers. How to cite Predicitve Analytics, Papers

Violence And Pornography Essays - Sex-positive Feminism, Pornography

Violence and Pornography Pornography -- Sex or Subordination? In the late Seventies, America became shocked and outraged by the rape, mutilation, and murder of over a dozen young, beautiful girls. The man who committed these murders, Ted Bundy, was later apprehended and executed. During his detention in various penitentiaries, he was mentally probed and prodded by psychologist and psychoanalysts hoping to discover the root of his violent actions and sexual frustrations. Many theories arose in attempts to explain the motivational factors behind his murderous escapades. However, the strongest and most feasible of these theories came not from the psychologists, but from the man himself, ?as a teenager, my buddies and I would all sneak around and watch porn. As I grew older, I became more and more interested and involved in it, [pornography] became an obsession. I got so involved in it, I wanted to incorporate [porn] into my life, but I couldn't behave like that and maintain the success I had worked so hard for. I generated an alter-ego to fulfill my fantasies under-cover. Pornography was a means of unlocking the evil I had burried inside myself? (Leidholdt 47). Is it possible that pornography is acting as the key to unlocking the evil in more unstable minds? According to Edward Donnerstein, a leading researcher in the pornography field, ?the relationship between sexually violent images in the media and subsequent aggression and . . . callous attitudes towards women is much stonger statistically than the relationship between smoking and cancer? (Itzin 22). After considering the increase in rape and molestation, sexual harassment, and other sex crimes over the last few decades, and also the corresponding increase of business in the pornography industry, the link between violence and pornogrpahy needs considerable study and examination. Once the evidence you will encounter in this paper is evaluated and quantified, it will be hard not come away with the realization that habitual use of pornographic material promotes unrealistic and unattainable desires in men that can leac to violent behavior toward women. In order to properly discuss pornography, and be able to link it to violence, we must first come to a basic and agreeable understanding of what the word pornography means. The term pornogrpahy originates from two greek words, porne, which means harlot, and graphein, which means to write (Webster's 286). My belief is that the combination of the two words was originally meant to describe, in literature, the sexual escapades of women deemed to be whores. As time has passed, this definition of pornography has grown to include any and all obscene literature and pictures. At the present date, the term is basically a blanket which covers all types of material such as explicit literature, photography, films, and video tapes with varying degrees of sexual content. For Catherine Itzin's research purposes pornogrpahy has been divided into three categories: The sexually explicit and violent; the sexually explicit and nonviolent, but subordinating and dehumanizing; and the sexually explicit, nonviolent, and nonsubordinating that is based upon mutuality. The sexually explicit and violent is graphic, showing penetration and ejaculation. Also, it shows the violent act toward a woman. The second example shows the graphic sexual act and climax, but not a violent act. This example shows the woman being dressed is a costume or being ?talked down' to in order to reduce her to something not human; such as a body part or just something to have sex with, a body opening or an orifice. Not only does ?erotica' show the entire graphic sexual act, it also depicts an attraction between two people. Her research consistently shows that harmful effects are associated with the first two, but that the third ?erotica', is harmless (22). These three categories basically exist as tools of discerning content. Although sometimes they overlap without a true distinction, as in when the film is graphic in the sexual act and also in violence, but shows the act as being a mutual activity between the people participating. In my view, to further divide pornography, it is possible to break it down into even simpler categories: soft and hard core pornography. Hard core pornography is a combination of the sexually explicit and violent and the sexually explicit and nonviolent, but subordinating and dehumanizing categories, previously discussed. Soft core pornography is thought to be harmless and falls into the category known as ?erotica'; which is the category based on mutuality. In hard core pornogrpahy, commonly rated XXX, you can see graphic depiction's of violent sexual acts usually with a man or group of men, deriving sexual gratification from the

Race and Religious Rights in America †Sociology Paper

Race and Religious Rights in America – Sociology Paper Free Online Research Papers Race and Religious Rights in America Sociology Paper The long history of the rights of people of color is reflected in their choice of tactics in all of their campaigns. Activists organizing against religious rights attacks must come to understand how racism and sex oppression are connected in their strategy. This is especially important because the struggle to overcome race-based discrimination provides the legal and ideological foundation for liberation of the struggle and for the larger movement to realize the promise of full civil equality for all people. Any attempt to undermine the civil rights gains made by African Americans and other people of color will undermine the ability of all groups to achieve civil equality. In the history of U.S. racism the struggle for multi-racial democracy in the US is a fight against both interpersonal and institutional forms of discrimination that have deep roots in slavery. Racism in the US, as experienced by all people of color, is largely based on the justification for an institutionalization of slavery. Despite the abolition of slavery and the contributions of African Americans to the establishment of a more democratic society during reconstruction, its legacy persisted both on an interpersonal and institutional level into the 1960s. The historical effects of slavery continue even now to be critical of American social, cultural, political, and economic life. Religion Prior to slavery, Native Americans, Africans, Latinos, and Asians were regarded as subhuman based on their religious beliefs. To white Americans and Europeans, the worlds people existed in two categories: Christian and non-Christian. The human worth of any individual was defined according to their relationship to a Christian god. The problem this presented to slaveholders and to those involved in the project of destroying Native American nations is that the nature of Christianity allowed for people of color to find religion. The civil rights movement continued because of the struggle against race-based discrimination. This is rooted in the struggle against slavery and their fight for religious freedom. In the 1960s African Americans led a fight to remove the remainder of slavery from our constitution and from state and local laws. The most horrible among these were Jim Crow laws that required racial segregation. Jim Crow Laws Jim Crow laws in U.S. history begin in the 1880s when segregation was legalized between blacks and whites. The Supreme Court ruling in 1896 in Plessy v. Ferguson, which separated facilities for whites and blacks were constitutional, encouraged the passage of discriminatory laws that wiped out the gains made by blacks during Reconstruction. Railways and streetcars, public waiting rooms, restaurants, boardinghouses, theaters, and public parks were segregated; separate schools, hospitals, and other public institutions, generally of inferior quality, were designated for blacks. A march in Washington D.C. by over 200,000 in 1963 dramatized the movement to end Jim Crow Laws. Southern whites often responded with violence, and federal troops were needed to preserve order and protect blacks, notably at Little Rock, Ark. (1957), Oxford, Miss. (1962), and Selma, Ala. (1965). All they were trying to do is delay the inevitable, because they eventually came out with The Civil Rights Act of 1964, the Voting Rights Act of 1965, and the Fair Housing Act of 1968 that finally ended the legal sanctions to Jim Crow. Monetary Discrimination How rich or poor someone or some group may be, all have civil rights and the option of making claims of discrimination and demanding government redress of our grievances. While poverty is frequently the result of discrimination, the presence of poverty is not a test for whether any group may enjoy civil rights. Not all people of color are poor. The proportion of African Americans families with incomes over $50,000 increased over the last two decades from 10.0 to 13.8 percent. While the total number of African American families earning more than $50,000 has increased, the median income for Blacks overall has decreased since the 1970s. These statistics are indicative of the lack of real civil rights protection and enforcement in the 1970s and 80s. Ending Clause Over this period there has been a rapid erosion of the gains of the civil rights movement. The history of racism and the struggle for civil equality of people of color in the United States is far broader and more complex than can be covered in this brief overview. It is critical that we come to understand this history and its impact on contemporary society in order to effectively understand what is going on in society, and as one of the goals a return to the traditional values of openly expressed and overtly institutionalized racism. In short, the concept of race in the American context is a socially constructed system for placing people in a hierarchical structure of social and economic relations. There is nothing innate or natural about race. It is simply not enough for us to honor diversity. We must recognize that we are the products of a history steeped in racism and sexism. Rather than simply honoring diversity we must build democracy. Research Papers on Race and Religious Rights in America - Sociology Paper19 Century Society: A Deeply Divided EraComparison: Letter from Birmingham and CritoWhere Wild and West MeetQuebec and CanadaHip-Hop is ArtHonest Iagos Truth through DeceptionBringing Democracy to AfricaAssess the importance of Nationalism 1815-1850 EuropeRelationship between Media Coverage and Social andTwilight of the UAW

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Function of Management Paper Essay Example | Topics and Well Written Essays - 1250 words

Function of Management Paper - Essay Example The four functions of management are planning, organizing, leading and controlling the organizational norms and domains. These four functions work hand in hand to bring to the organizational horizon a well-composed culture which is complete from all angles and perspectives. It is important that the four functions understand the need of proper incorporation of their own selves so that the organizational culture develops as a result. If the activities within an organization are adequately planned there is a strong possibility that the culture will underline the need of prioritizing things and hence a general planning regime would be in place. Organizing would take care of the steps which are important for the organizational procedures and undertakings and hence when the same are followed on a day to day basis, the organizational culture develops automatically. Leading comes from the leadership tenet where the top management understands its due role and hence embeds the much needed delegation and management skills required for the organization in essence. The last function is of controlling the organizational matters so that there is no element which has not been taken care of. All these four functions work alongside each other to construct an organizational culture which is wholesome and has a significant basis on the working procedures, undertakings and domains of the organization. (Warner, 2001) A healthy organizational culture could be instilled if the correct steps are taken at the right time so that the employees and the management are at ease with each other and also so that the activities, processes and strategies within the organizational tenets do not seem to be a misfit within the whole organizational regime. 3. Leading: Includes traits of a person who is in-charge and present all the time, could be easily replicated for a team which could be regarded as a group bringing about proactive

The Counter Culture and Social Revolution of the 1960s Research Paper

The Counter Culture and Social Revolution of the 1960s - Research Paper Example Prominent people in the 60s had launched the great changes that people enjoy today. That decade served as the basis for further changes and advancement that contributed to the progress of people globally. The whole decade of 1960s had significant events that led to a less rigid and limiting social system in the next decades. The fight for changes occurs around the world and some of those efforts were done violently and with confusion. The reaction of the people of that decade was filled with anger as they expressed their insights on the stiff societal system. Farrell then stated that the 1960s can stand out among other decades as it staged the rebellion of people especially the youth from the rigid 1950s. He also said that the root of that rebellion was the progressive modernism that started before the emergence of World War (16). The fight against the rigid social system did not only take place physically but also intellectually as literature had been used as an avenue for opening t he eyes of the public about the issues being faced by the society in that time (Cart 21). Cart also added that popular writers of 1960s detailed the events that made people take action as they fight for their complicated desires and motives (21). Those motives drove people as they did not give up for the fight they had. Hammond took notice of the critical thinkers that came out also in that decade as they thought of ways on how to prevent themselves from having too much of everything (175). She also added that balance had been sought in the pursuit of knowing the identity of own selves (Hammond 175). Despite of the pursuit for balance and self-identity, rigid rejection occurred against the dictated standards set forth by the older generation (Rielly 21). The 1960s also prevented the prevalent status quo to influence them by using rage that might have led to violence. People were unashamed and fearless as they brought out the sensitive topics that were once considered taboos. On top of that, the strength shown by those people came from the earlier fights against discrimination and conventional social system that were recorded in history (Bell 120). It can be rooted from the 1895 and 1914 modernist revolutions (Riley 58). Artistic revolution then occurred in that period as visual artists, musicians, poets and novelists went out of the traditional rules of making their own genre as they explore freely with their own form of art (Rielly 127). The self-image was also a prominent ideology in the 1960s as new point-of-views came out in the process as Roger Shattuck identified the ideology and process through his work called The Banquet Years as traditions discriminated people and how those people coped up with their situation (Bell 121). That decade focused on the welfare of the commoners like the youth and oppressed as they fought for their rights within the strict norms of the society. The paper would focus on the cultural changes and social revolutions of the 1960 s especially the massive efforts and resistance that people had done in that decade. After all, the people of the latter decades and generations owe the freedom being enjoyed to the people behind the events in the 60s that influenced the adjustments upon the social system. The 1960s was also named as the Swinging Sixties as many ups and downs took place in that decade that created many innovations and long-lasting effects to the lives of people worldwide (Palmer 179). The awareness in the global arena came to existence in the same decade as the younger generation did not conform to the beliefs and customs created by the older generations (Curran and Seaton 185). The whole decade then had produced the technological advancement that catered the needs

Cultural Globalization: Advantages and Disadvantages

Cultural Globalization: Advantages and Disadvantages February 14th is an important day for lovers. When this day most people will buy roses and chocolates give to the person they like. We called this day Valentines Day. Valentines Day is from Europe. However, China also has a festival like Valentines Day that is Double Seven Festival. Double Seven Festival is a Chinese traditional festival, in this day most of the girls would go to pray to get a better love. Nowadays most Chinese people do not know what need to do now. This situation tells us the traditional culture is losing. With the reform and opening up in China, lots of new cultures crowed into China. These cultures get into China, a lot of Chinese are interested in these new cultures. Because of this, Chinese culture with the world is getting more and more closed. Nowadays, most Chinese teenagers forget what we should do, when we are in some traditional festival. The major reason of this problem is technology, such as television, internet and transport. Maybe we will lose our traditional culture in the future. So we must to know some advantages and disadvantages of globalization and which thing can affect our culture. To be honest, we do not want to lose our traditional culture. So there are some ways to save our culture. In this ways, we may make the world know more about our culture and learn it. So protect and spread our culture is what teenagers like us should do. Background Information As we know, there are 56 ethnic groups in China; China has a large number of cultures. The Hui nationality is major one of this. Islam from the middle Tang dynasty was introduced into China, by Song dynasty to Ming and Qing dynasties; it has a history of more than 1300 years. By some research that more than 2000 cities and counties in our country, more than 95% of the Hui nationality lived. Hui clothing apparel and han the same generally, men with white hat, women wear a white hat and hair all packaged in it. Now most of the Hui nationality only when hui festival wearing like this. Another one is Miao nationality. Since 1949, Miao has been an official term for one of the 55 official minority groups recognized by the government of the Peoples Republic of China. Miao main living in the south of China, in the province of Guizhou, Yunnan, Hunan, Hubei, Sichuan, Guangdong, Guangxi, Hainan, and other places. According to the 2000 Population Census, the number of Miao in China is estimated that there are about 9.6 million. The Miao nationality includes Hmong people as same as other culturally and phonetically related ethnic groups who do not call themselves Hmong. These consist of the Hmu, Kho (Qho) Xiong, and A Hmao. The White Miao (Bai Miao) and Green Miao (Qing Miao) are Hmong groups. Nowadays, some young Hmong people do not speak Hmong or only know a little Hmong. Because of this, we know that our culture is losing. The major reason of this problem is globalization. With the rapid development of science and technology, globalization has not only to promote the development of our economy but also changed our culture. However, the impact of globalization on traditional Chinese culture not only disadvantage but also advantage. Disadvantages of Globalization There are three main aspects in the impact of globalization on culture. One is demise of the traditional festivals, than is limit our cultural innovation another one is control cultural autonomy. This problem can make our losing our culture. These problems can make the loss of our traditional culture so we must pay more attention to this problem. First of all, demise of the traditional festivals is the major effect. In the process of globalization, with the expansion of the cultural exchange and spread of western culture is like the flood into China. However, the reality tells us that as the western festival culture was introduced into China, more and more Chinese people have a special liking to those foreign festivals, and some traditional festivals of Chinas national culture are possible, even forgotten. Such as Double Seven Festival and Valentines Day is similar but many Chinese people know how to do in Valentines Day, do not know to do in Double Seven Festival. Because of this blind obedience and discomfort, which leads to the process of globalization, the traditional festival in the Chinese culture is facing great danger, and even some traditional festivals towards a decline. Next is limiting our cultural innovation. In the process of globalization, we in the production of a large number of advanced high-end technologies imported from abroad. But too much reliance on foreign science and technology, we will actively introduce embodied in, and less on their work in the digestion and absorption. Such as, too many products we just copy this not to learn its specific principles. So we just followed the footsteps of other countries did not go beyond those. These are reflected in the process of globalization, the culture shows lack of innovation. Another one is controlling of cultural autonomy. The process of cultural globalization will inevitably lead to world culture full range of conflict in the world field , occupy a leading global cultural transmission performance for the US-led Western culture in the position of the dominant culture. This situation makes the Chinese people pay more attention to the Western festivals. If this situation continues, we will not have our own traditional festivals. So we need pay more attention for our traditional culture. Advantages of Globalization As we all know, globalization is a double-edged sword. It not only to brought some of the threats and challenges, but also brought us a number of development opportunities. There are two benefits of globalization, one is strengthened, and it attaches great importance to the government for culture. Another one is show the world the Chinese traditional culture. So these two things can accelerate the development of our country. Improving the governments emphasis on culture is a main benefit of globalization. The process of reform and opening up, Chinese government issued a series of measures in national cultural preservation and development, through the cultural legislation, protection system and policy, cultural management, and other means, effectively resist the globalization to culture risk, for example, from central to local government departments, actively take advantage of our unique national culture to declare world cultural heritage. In legislation, the Chinese government has Dragon Boat Festival, Mid-Autumn festival, Qingming traditional festival of the national legal holidays. And as Beijing Beijing folk culture rescue project spend large sum of money; Sing big cultural province construction in Hebei province. Nanjing has a history of 2,500 years, held in April 2004, the worlds historical and cultural city of Expo. These are reflected from the side, the government began to pay attention to Chinas national culture. At same time, show Chinese traditional cultures to the world are another point. China as an Oriental ancient civilization with a history of 5000 years, appears to have been in the west is a full of mysterious place. Since the Marco Polo mind has been popular in Europe, Westerners have been the Chinese national culture has a great interest. With the ever-accelerating process of globalization, foreign exchange and dissemination of Chinese culture rapidly. For example, China has been established in many countries in the world Confucius institutes, the world set off a wave of Chinese hot already. More and more foreigners are attracted to Chinas national culture unique charm. This shows also happens to be that the more national, the world, the harmonious thought of ancient Chinese Confucian culture, to solve the conflict of international relations at present stage, also has a great significance. Many Chinese classical philosophies contain simple dialectics thoughts, and in comparison, wes tern philosophy also showed unique charm. In the process of globalization, through international exchanges and interaction of culture, Chinas national culture has on the world stage showed a dazzling brilliance! Conclusion The Chinese nation has a long history of 5,000 years, the culture of grandeur to the development of human culture in the east, and even the whole world widely profound influence, this is enough to worth us forever proud. However, we want to know, the Chinese culture is one of the world culture is very important and extremely characteristic of strengths of Chinese and western culture. We have a lot more than western things, there are also many less than western. Under the international background of the globalization, the development of our national culture is facing the severe test, and full of new opportunities. All in all, it is necessary for us to grasp the cultural globalization, in the spirit of courage to open both absorb useful to Chinese national culture essence of western culture, and emphasize the inner spirit of national culture value, make the national culture and foreign culture blend in the new development opportunity, realize the modernization of Chinese national cultu re.

An Analysis of the Poetic Works of Emily Dickinson

?Belonging to a certain entity is the result of a particular identity. Discuss.? The concept of belonging relates to the complex relationship of and individual, the natural world, and the way in which they interact with the groups around them to form a sense of self. In this circumstance, the entity of friendship or ideally, belonging to a group, is a product of the personas own identity which is exempli? ed through a sense of self. The collective poetic works of Emily Dickinson explores the facets of belonging related to oneself, and the individual? s identity as part of nature? organism. This correlates directly with John G. Avildsen? s ? lm, ? The Power of One? , which explores and extrapolates the divergences of nature? s relevancy in modern society and philosophy as well as humanities inner workings. Finally, the discerning powers of William Golding? s ? Lord of the Flies? is based upon the premise that indeed, a sense of self is achieved through the sublime power of nature and the symbolic transition of social conditioning in which people conjoin in kinship by forming an identity. A sense of self is vital in all areas of belonging, and objecti? d, belonging is the process in which people undertake in discovering their capabilities through their friendship groups and their surroundings. The sublime power of nature links directly to an individual? s sense of self and uniformity amongst natural entities. In Emily Dickinson? s poem, ? This is my letter to the world? , she describes bitterly the situational irony that despite her love and affection, the personi? ed Nature was unattainable, â€Å"that never wrote to me. † Dickinson used this self pittance, as well as the anthropomorphism of nature as being a provocative of emotion, to portray herself as a servant to the divine. She uses caesura throughout her poetry to create an emotional pause, or periodic structure in her writing which effects the way the reader reacts to the text. As according to her romanticist values, nature has a dichotomous relationship with man, whereby they feed off each other equally and yet it is necessary to place it as a God-like ? gure. Hence the metonymy of â€Å"Nature† is created as an symbol derived from and allusion to Greek mythology, where the ? mother? is a symbol of nurturing and kindness, and ? Mother Nature? is the mother of all creation.In essence shelly creates a form of synesthesia in her lust of nature, portraying its features as being pleasing to the human eye: â€Å"A tender majesty. † Thus Dickinson? s metaphorical and spiritual link to nature as an entity is caused by their mutual respect and she can therefore de? ne herself as having the identity of a classical romanticist. In concurrence with Dickinson? s view on nature, Peekay in ? The powe r of One? In a setting devoid of the beauty of nature, Doc uses metaphorical language to depict and foreshadow Peekay? s future outlook on life. Whatever question you have, the answer can be found in nature†. This evokes the presumption once again of a transcendentalist attitude which both Dickinson and Peekay shared, as it is through the indicative power of a sublime nature that they ? nd solace, stability, and reason. In Peekay? s older years he dictates an analogy, â€Å"without the sun, the moon would be a dark circle; but with cooperation, moonlight. † In an allegorical manner, Peekay was metaphorically referring to the different races of the people in Africa and their potential to succeed as a unit, together, rather than racially segregated.In A closing scene in the ? lm, The three tribes stood separated at a cemetery, united by the death of a friend, yet they remained standing apart. The wide shot of the cemetery and dark dissonant tone of the palette further exe mpli? ed the dreary emotional setting. Peekay stood in-between the people and thus acted as a symbol between the people, the spiritual world and the land, further amplifying his transcendentalist qualities ant the recurring motif of an individuals power and capabilities to evoke belonging amongst people and groups.The nature of humanity vindicates a sense of belonging that depicts the nature of a person, the way it changes, the way it corrupts. The persona in Emily Dickinson? s ? I had been hungry all these years experiences an allegorical â€Å"hunger† which link to Dickinson? s own will to belong. During the progress of the poem a juxtaposition is observed between the persona at the start and the resultant character at the end. Dickinson? s use of asyndeton creates an emotional, contemplative pause which connotes an uneasy disposition in her mentality.It is apparent that the apprehension of her allegorical â€Å"hunger† creates a metaphorical con? ict between her wis h to belong to society â€Å"? twas so unlike the crumb† and â€Å"nature? s dining room† which was her accustomed way of life. To analyse further, this is her defending her romanticist values against the societal paradigm despite her desire to belong (the metaphorical â€Å"meal†) Dickinson concludes that the divine power of nature is hegemonic to the unnatural aesthetics of society and thus the change which took place in her psyche was added assurance that her cause was justi? d and therefore it strengthened her sense of self. Additionally, Ralph? s creation of the symbolic ? conch shell? in William Golding? s ? Lord of the Flies? is a creation of structure to the otherwise chaotic boys. It is the connotative foundation on which their tribal society is built upon. When the shell is broken and the boys descend into savagery, the island? s settings change accordingly. Therefore the individual? s sense of uniformity to an entity is created by a corrupted sense of righteousness.The boys slowly convert into murderers and Simon, the antagonist, sybolically ventures to the rocky, desolate side of the island of which beforehand they would have never tread. This is part of their metaphorical desensitisement which happens gradually in the text and as Ralph is the only active source of versimilitude, he remains on the bright and ? happy? side of the island. It is human kinds nature to corrupt, and perhaps it was Golding? s intentions by using the all male cast, to allude to, and satirically mock the politcal turmoil of his context. By using young boys as characters he points out the ? ws in the political system, its nature to propagate from religion and emotion and into societal groups based on stature, wealth, and greed. Golding came from a time of not only political unrest, but war, and this story comments on the basis of human evil and that belong in fact, is objecti? ed as being he process of mate-ship, and the ability to compromise despite cor ruption. These abstract views on humanity in? ate reason as to why corruption has remained a problem in society over vast time frames. It is a product of human uncertainty and indecision.In summary, the process of being uniform and included in an environment is the process of conditioning, a relationship with the natural world, and also the hereditory trates in which people inherit that hinder and exonify their beings. All three texts produced in this essay emulate values which imply the need of a ? sense of self? in order to achieve betterment of mankind, or at least the identity of the individual. Thus in peroration, in order to achieve a sense of belonging in a physical or mental sense, it is a necessity for the persona to secure their identity regardless of idealogical or peer pressures.

Informal Essay about Love. How to Treat the Tricky Issue

Love is†¦ Everyone around would probably come up with his own understanding of the most serious emotion human beings face every day. Love is an infinite and mysterious universe that, to many, definitely proves worthy of being investigated and admired. If you’re given the task to write a high quality informal essay on love and all its issues, there’s no need to be well-experienced in love affairs. Whether you’re a technological era Romeo or an absolutely skeptical individual, you still have something to say about love. By completing an informal essay, you have an opportunity to share your ideas and thoughts with everyone else, feed your supporters with something new to think about or challenge your opponents to a word duel. Moreover, an informal essay on a tricky issue is your chance to encourage your readers to think similarly to you regarding the topic. By writing your own paper on love you get an opportunity to potentially craft a universally applicable an d powerful writing masterpiece. Level 1 – Prewriting It’s time to gather up your ideas. As you can see, you’re assigned with the task to deal with a pretty broad topic, which means that prewriting is more than necessary! Create a middle-size web and make sure to place the â€Å"love† term right in the very center of the page. Now draw the lines off of it and simply write everything that appears in your mind. Level 2 – Determining First of all you must decide what type of love you would like to investigate. Make sure to look through your prewriting and carefully highlight all the points you wish to include into your essay. In order to turn your paper into a more cohesive piece of writing, and effectively narrow down your essay topic, it is recommended to pick only one type of love, for instance, familial or friendship love, on which you will focus later. Level 3 – Overall Message Take a closer look at your prewriting in order to develop the overall statement you would like to make on the issue. Perhaps you can refer to your personal experience from the past days and say that love is a mess or, instead, describe love between caring parents and kids that will get through all the obstacles life can place in their way. Make certain to link every essay element to this particular idea. Level 4 – Arguments in Favor of Your Overall Message Next step is to find a number of solid proofs of your essay overall message. Provide a short list of four or five elements that can prove the truth of your statement. Pick these points from the essay prewriting or make sure to brainstorm some more arguments that are adequately broad. Level 5 – Personalization Your college tutor would be glad to receive a personal essay that is not fake but based on real-life experiences regarding love. Provide personal anecdotes within the essay support section. For instance, if one of your arguments is related to the fact that moms and dads would give up everything for their kids, and you’ve got through the very same situation in your life – this personal story would 100% fit your assignment. Level 6 – Conclusion When you finally get to the conclusive section of your essay, make sure to sum up everything mentioned above to prove that all your arguments are well-founded.

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